Currently, the source of client and contact information in RedView CRM is from the practice management system that it integrates with. These records can then be tagged with further information in RedView to allow easy identification to include them in marketing lists and with events and campaigns.
RedView CRM provides a Location field to capture data against an enquiry. This field is a user defined lookup list and can be used to categorise the enquiry by, most usually, the physical location.
Often new enquiries come in from existing clients and contacts. A simple way to create an enquiry for an existing contact is to use the switch functionality when entering the enquiry, to look up that contact record:
RedView CRM provides charts on the Enquiries Dashboard that display information about new matters, based upon the information held in the firm's practice management system.
RedView CRM provides the ability to capture activity notes against a contact. This has now been enhanced to allow categorisation of the activity with a subject and type code, as well as a star rating on the activity. This allows structured searching and analysis.
Enquiries are easily added to the RedView CRM database. These may have been created via the API from your web site, via the Outlook add-in, via the smartphone app or simply entered into the system.
One of the goals of RedView CRM is to provide a client-centric view of data and the Client & Contact database brings all information about clients together in the one place.
We added a new chart to the Enquiries Dashboard last night, an example for JB Solicitors is below. It is meant to provide an overview of “bad” data and make it more visible so that they will get the data entry done and potentially look after their data properly – a pipedream I know!
Functionality is available in RedView CRM that allows integration with third party forms and “bots” to collect ad hoc information as one of the follow up activities.
RedView CRM provides the ability to set up email templates that can be used to respond to new enquiries. This saves time by allowing pre-canned responses to be sent at the click of a button.